Documentation & Guides

Everything you need to know about using Glenfieldway for lead generation and online advertising.

Getting Started

Welcome to Glenfieldway! This guide will help you set up your first lead generation campaign and start receiving qualified leads.

Quick Start

  1. Contact Sales: Fill out our contact form to get qualified for our platform
  2. Account Setup: Once approved, our team will help you set up your account
  3. Campaign Configuration: Define your target audience and lead criteria
  4. Channel Selection: Choose your preferred advertising channels
  5. Launch: Start receiving qualified leads within 24-48 hours
Note: All new accounts require approval from our sales team to ensure quality and compatibility.

Lead Generation

Our AI-powered lead generation system identifies and qualifies prospects based on your specific criteria.

Lead Qualification Process

  • Initial Screening: Prospects are filtered based on demographic and behavioral data
  • Interest Validation: AI algorithms assess genuine interest in your services
  • Contact Verification: All contact information is validated for accuracy
  • Quality Scoring: Each lead receives a quality score from 1-100

Lead Delivery

Qualified leads are delivered to your dashboard in real-time. You'll receive:

  • Contact information (name, email, phone)
  • Company details (if applicable)
  • Interest level and source channel
  • Quality score and recommended follow-up actions

Advertising Channels

Glenfieldway supports multiple advertising channels to maximize your reach and lead quality.

Social Media Advertising ($40/lead)

  • Facebook & Instagram: Targeted ads based on interests, demographics, and behaviors
  • LinkedIn: Professional targeting for B2B lead generation
  • Twitter: Engagement-based campaigns for brand awareness and leads

Search Engine Marketing ($50/lead)

  • Google Ads: Search and display campaigns with keyword targeting
  • Bing Ads: Alternative search engine reach
  • SEO Integration: Organic search optimization for long-term results

Premium Multi-Channel ($60/lead)

  • All social media and search channels
  • Display advertising networks
  • Retargeting campaigns
  • Custom audience development

Analytics & Reporting

Track your campaign performance with comprehensive analytics and reporting tools.

Key Metrics

  • Lead Volume: Number of leads generated per time period
  • Cost Per Lead: Average cost across all channels
  • Quality Score: Average quality rating of delivered leads
  • Conversion Rate: Percentage of leads that convert to customers
  • ROI: Return on investment for your campaigns

Reporting Features

  • Real-time dashboard updates
  • Custom date range analysis
  • Channel performance comparison
  • Automated weekly and monthly reports
  • Export capabilities (CSV, PDF)

Best Practices

Maximize your lead generation success with these proven strategies.

Campaign Optimization

  • Clear Target Definition: Define your ideal customer profile precisely
  • Multi-Channel Approach: Use multiple channels for better reach
  • Regular Review: Monitor and adjust campaigns weekly
  • A/B Testing: Test different messaging and targeting approaches

Lead Follow-up

  • Quick Response: Contact leads within 5 minutes for best results
  • Personalization: Reference the source and context of their interest
  • Value First: Provide value before making sales pitches
  • Persistence: Follow up multiple times across different channels

Troubleshooting

Common issues and their solutions.

Low Lead Volume

  • Review and expand target audience criteria
  • Increase budget allocation
  • Add additional advertising channels
  • Contact support for campaign optimization

Low Quality Leads

  • Refine target demographic parameters
  • Adjust quality score thresholds
  • Review and update lead qualification criteria
  • Provide feedback on delivered leads

API Reference

For developers who want to integrate Glenfieldway with their existing systems.

Coming Soon: API access is currently in development. Contact sales for early access.

Planned Endpoints

  • GET /api/leads - Retrieve leads
  • POST /api/campaigns - Create new campaigns
  • GET /api/analytics - Access performance data
  • PUT /api/leads/{id}/feedback - Provide lead feedback

Need Help Getting Started?

Our team is here to help you succeed with lead generation.